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Suntory to team with Alibaba to sell booze online in China

First time for Japanese brewer to offer liquor in country's e-commerce market

TOKYO -- Suntory Holdings is partnering with Chinese e-commerce giant Alibaba Group Holding to launch online sales of whiskey and other distilled liquors in China.

The Japanese brewer's aim is to use Alibaba's powerful sales reach to cultivate the Chinese market, where growth is anticipated.

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