ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter
Business

Takashimaya gambles on the power of the bow in Vietnam

A customer gets a taste of Japanese-style service at Takashimaya's new store in Ho Chi Minh City.

HANOI -- Takashimaya, a department store operator that traces its roots back 185 years, is hoping to use its brand power and Japanese-style hospitality to win over shoppers in Vietnam, where customer needs are not always a top priority among retailers.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more