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Takashimaya's Bangkok store looks to Singapore sister shop for success

New location offers Thai shoppers a taste of Japan with local flavor

Shoppers await the grand opening of the Siam Takashimaya department store in Bangkok on Nov. 10. (Photo by Akira Kodaka)

BANGKOK -- Takashimaya, Japan's iconic department store, is trying the same formula for success used at its Singapore branch for its recently opened location in Bangkok.

The ingredients -- a rich lineup of Japanese food, powerful partners and localized operations -- were evident on Nov. 10 when the iconic brand first opened its doors to the public in the city's new Iconsiam megamall.

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