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Kazuo Hirai, then-president and CEO of Sony Corporation, makes a fist during a news conference at the 2018 CES in Las Vegas, Nevada, U.S.   © Reuters
Company in focus

How Sony saved itself, as seen from the trenches

Insiders cite three reasons the once-ailing giant is set for a record profit

JUNICHI SUGIHARA and MAKI UTSUMI, Nikkei Business staff writers | Japan

TOKYO -- Sony was battered and bleeding red ink. Three years ago, it looked like the Japanese electronics pioneer was doomed to irrelevance, if not worse. 

Then came the resurrection.

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