Chinese 5G smartphones in focus as India's festive season roars back to life

Holiday spending forecast to top $32bn, approaching pre-COVID level

20221014N India store

An electronics store in Mumbai draws festive-season shoppers. Smartphone sales will be a closely watched indicator of the India's consumer health this year. (Photo by Ryosuke Hanada)

RYOSUKE HANADA, Nikkei staff writer

NEW DELHI -- Consumer spending in India during the festival of lights is expected to approach levels not seen since before the pandemic, with Chinese smartphones poised to be big winners in the seasonal shopping.

Diwali, which is associated with the start of the Hindu new year, will be observed later this month. It is the focal point of one of the country's biggest shopping seasons, lasting from September to October with other holidays included.

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