SAPPORO -- Japanese apparel maker Four Seasons is capitalizing on its competitive clothing developed for snowboarders to expand its product line into golf wear, suits and tents, as it eyes growing Asian markets, especially China.
The Sapporo-based company founded in 2009 has grown by offering competitively priced clothing for snowboarders that offers superior waterproofing and insulation. The company's 43degrees brand takes its name from the latitude of the northern Japanese city of Sapporo: 43 degrees north. Four Seasons' founder and president, Katsuhiko Yamashita, is a Sapporo native.
