DALIAN, China -- From science experiments to cooking classes, Chinese education companies are trying to reinvent their business model nearly a year after a ban on tutoring in the core curriculum reversed years of earnings growth.
Blowing up enormous balloons will be among the 360 or so hands-on lessons and programs on offer at the science learning centers being launched next month by New Oriental Education & Technology Group in seven cities, including Chongqing and Chengdu. The plan is to expand the chain with the aim of drawing 5,000 students this year.
