ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print
Electronics

Chinese charger maker Anker pursues Xiaomi-like diversification

With nearly all its sales overseas, company makes forays from vacuums to headphones

Chinese electronics maker Anker opened a store in Tokyo's trendy Omotesando district in March. (Photo by Miu Koyama)

TOKYO -- Generating more than 90% of its sales outside China, Anker Innovations stands out in the country's crowded electronics sector, and it believes it has a winning formula that it can apply to even more consumer devices.

While the Shenzhen-based company is best known for its chargers, it has branched into other electronic devices from headphones to vacuum cleaners.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more