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Electronics

Samsung caught between rock and a hard place on Russia

Withdrawing would risk losing smartphone lead to China after years of investment

Samsung renamed phones including the Galaxy Z Flip in some markets after the letter "Z" became associated with support for the invasion of Ukraine.   © Reuters

SEOUL -- Even as multinational companies have flooded out of Russia in response to the war in Ukraine, Samsung Electronics has yet to take a clear stance on the matter, fearing it could lose some substantial smartphone and television market share to Chinese rivals.

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