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Samsung's third generation seeks less top-down approach

Lee Jae-yong's decentralization drive could slow group down

Lee Jae-yong, Samsung's vice chairman and anointed successor to his father, Lee Kun-hee, faces a challenge as he seeks to decentralize management at the sprawling conglomerate.

SEOUL -- With the death of Lee Kun-hee, the chairman of Samsung Electronics who led the South Korean conglomerate's growth, his son Jae-yong is poised to take the helm.

Lee Jae-yong has vowed to create a structure at Samsung in which the best people lead the group from positions more important than his own. His aim is to delegate authority to people outside the founding family.

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