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Food & Beverage

Asahi overhauls Super Dry recipe to put fizz back in beer sales

Flagship brew gets new face and aroma for first time since 1987

Super Dry took the Japanese beer market by storm after its release in 1987, thanks to its crisp flavor that was rare for the country at the time. (Photo by Kosuke Imamura)

TOKYO -- A beloved staple in Japan's restaurants and bars, Asahi Super Dry will undergo a makeover for the first time since the beer's release in 1987.

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