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Food & Beverage

Blue Bottle Coffee tries Tokyo vending machines to boost sales

Company skirts brick-and-mortar to sell premium drinks and beans on the street

Blue Bottle Coffee's vending machines in Tokyo. (Photo by Kotaro Sugimoto)

TOKYO -- Blue Bottle Coffee Japan has installed vending machines selling coffee beans and canned coffee in Tokyo's busy Shibuya district, as the company tries to attract customers without investing in an actual store in the area.

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