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Food & Beverage

Can Nestle Japan continue CEO's legacy of innovative marketing?

Replacing Takaoka, Fukatani expected to generate high growth within country

Nestle Japan CEO Kozo Takaoka speaks to Nikkei Asian Review on March 10 in Tokyo. (Photo by Ken Kobayashi)

TOKYO -- As Nestle Japan CEO Kozo Takaoka bows out of his position at the end of this month, the world's largest food company will continue to focus on finetuning the highly successful marketing drives he started in the country.

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