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Food & Beverage

China's beer king to quit making brew for the masses

Industry leader China Resources goes upscale, closing multiple plants

Customers at a Beijing microbrewery.  Chinese beer drinkers are quaffing more premium brews in recent years.   © Reuters

DALIAN, China -- China Resources Beer, the Asian country's largest brewer, intends to close breweries churning out low-priced products while boosting output of Heineken, in response to growing local demand for premium beer and intensifying competition at the low end.

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