TOKYO/BANGKOK/DALIAN, China -- Plant-based faux meat makers in Asia are seeing sales soar as consumers seek safe and healthy alternatives in the wake of the coronavirus outbreak.
Even before the pandemic, Euromonitor International reported that the substitute meat market in the Asia-Pacific region was worth $15.3 billion in 2019, up 4.75% from the previous year. But COVID-19 has accelerated that growth, with the market forecast to expand 11.6% to $17.1 billion in 2020, the U.K.-based market researcher says.
