Japan's Kura Sushi plans New York location in expansion abroad

Chain targets $1bn in overseas sales by 2030 as weak yen hits earnings at home

20221011N Kura Sushi

Kura Sushi's global flagship location in Osaka is designed to attract foreign customers. (Photo by Tatsuya Yoshida)

ZHANG YAOYU, Nikkei staff writer

OSAKA -- Japanese conveyor-belt sushi chain Kura Sushi will open its first New York State location by August 2024 in an ambitious expansion campaign that aims to quadruple its overseas network.

The company plans to grow from 88 locations outside Japan -- all in the U.S. and Taiwan -- to 400 by 2030, including in other Asian markets. It targets 150 billion yen ($1.03 billion) in foreign sales by that year, more than nine times the year ended in October, 2021.

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