Japan-style drip bag coffee creates a buzz in China

Chinese entrepreneur takes on home market with Japanese-inspired brand

20230627N coffee drip pouch

Sumidagawa Tasogare Coffee cultivated the Chinese market for Japanese-style drip bag coffee, according to the company's founder. (Photo by Noriyuki Doi)

NORIYUKI DOI, Nikkei staff writer

ZHEJIANG, China -- Lin Hao first encountered single-serving drip coffee while studying in Japan. Now the Chinese entrepreneur is heating up the market for this alternative to instant coffee in his home country.

Lin is part of the founding team for Sumidagawa Tasogare Coffee, which sells its drip bag coffee in Japan and China.

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