Japanese brewer Asahi taps Australia for growth

5 years after Carlton & United deal, beverage maker shifts focus beyond beer

20240715N Katsuki

Asahi Group Holdings President Atsushi Katsuki said the brewer currently has no major deals in the pipeline in Australia. (Photo by Rurika Imahashi)

RURIKA IMAHASHI, Nikkei staff writer

MELBOURNE -- Five years after announcing its acquisition of Australian beer giant Carlton & United Breweries, Japan's Asahi Group Holdings continues to expand in the country with smaller deals and a push into soft drinks.

CUB is the largest beer maker in Australia, with six domestic breweries and 1,700 employees. A CUB-owned brewery in Melbourne's Abbotsford suburb produces 300 million liters of beer per year -- around a fifth of the country's total consumption.

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