TOKYO -- Japanese brewers are trying to adjust to the coronavirus-ravaged landscape by developing healthier drinks and supporting the restaurant industry through e-commerce in hopes of boosting earnings.
Total beer sales in Japan, including retail and from the food service industry, is expected to fall by 20% this year to $28 billion from 2019, according to an estimate by Euromonitor International. Even before the coronavirus outbreak, the market for regular brews shrank in 2019 for the 15th straight year.
