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Food & Beverage

Japanese ramen maker uses its noodle for overseas marketing

Nishiyama Seimen trains foreign chefs while dishing out free advice worldwide

A chef from Dubai, center, learns the basics of making ramen at Nishiyama Seimen's headquarters in Sapporo.

SAPPORO, Japan -- A noodle manufacturer in this northern Japanese city has taken a novel approach to exporting Japan's ramen culture worldwide while boosting its bottom line.

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