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BOE's prototype flexible OLED panel (Courtesy of BOE)
Business

How Chinese panel maker BOE aims to take on Samsung as leader in OLED displays

Apple may be beneficiary, could get new panel supplier for iPhones

SHUNSUKE TABETA, Nikkei staff writer | China

CHENGDU, China -- Inside a five-story factory the size of 14 soccer fields, known simply as B7, the race is on to dominate the lucrative market for next-generation smartphone display panels.

Motivational posters and signs adorn the clean white hallways and toilets of the factory in Chengdu, capital of China's Sichuan Province: "Let's put all our strength together to bring success to our clients"; "Change & Challenge"; "Study, improve and take responsibility"; and "Unity, speed and quality."

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