NEW DELHI India's e-commerce boom has triggered an intense battle for supremacy, with the top two players pulling no punches and deep-pocketed global investors swooping in.
The homegrown Flipkart, India's largest e-tailer, on April 10 announced it had raised $1.4 billion from Chinese internet company Tencent Holdings and technology multinationals eBay and Microsoft. The funding round was Flipkart's biggest since its inception a decade ago, and should help it take on bitter rival Amazon.com more aggressively.
