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(Courtesy of Icicle and S.Deer)
Industry in focus

Homegrown Chinese fashion comes into style on world stage

Designers leverage garment supply chains and local talent to take on Western rivals

AKANE OKUTSU and ALEX FANG, Nikkei staff writers | China

SHANGHAI/NEW YORK -- In Shanghai's luxury Lane Crawford department store, international designers like Stella McCartney, Diane Von Furstenberg and Calvin Klein now share floor space with up and coming local fashion brands Ms Min, Ming Ma and Angel Chen.

These relative newcomers are not the cheap imitations China was once known for, but the products of young designers educated at prestigious schools like the London College of Fashion and Central Saint Martins.

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