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Ins and outs of navigating Pakistan's motorbike market

KARACHI -- Emerging economies with expanding middle-class populations are full of opportunities for motorbike manufacturers. 

With 190 million people, Pakistan has the world's sixth-largest population. For Japan's Honda Motor, this represents a potentially huge market. But Pakistan's market is particularly difficult, largely due to a lack of safety and security, especially in the largest commercial city of Karachi. 

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