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JD.com confident of challenging Alibaba's dominance

No. 2 player's founder says monopolistic 'distortion' will end sooner or later

JD.com, headquartered in Beijing, is seeking to challenge rival Alibaba by going global and diversifying its business portfolio. (Photo by Mariko Tai)

HONG KONG -- The founder of China's second largest e-commerce company JD.com asserted that the country's bustling online shopping market was "slightly distorted," alluding to the monopolistic position held by Alibaba Group Holding. He is confident of his company's ability to shake up this order and to seriously challenge its bigger rival.

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