TOKYO -- Retail group Aeon will launch fitness centers for the elderly, entering a growing business segment in fast-aging Japan.
The 3Fit gyms will emphasize socializing by members over rigorous exercise. Standard locations will have 250-350 sq. meters of space -- slightly bigger than a convenience store -- half of which will be dedicated to a lounge with a TV, vending machines and magazines. Members can drop by anytime, as no indoor footwear will be required.