TOKYO -- Japanese-made disposable diapers are selling in China for nearly double prices seen in Japan as high-income consumers swear by the products for their safety and reliability.
Kao's Merries line currently goes for around 2.3 yuan (34 cents) per medium-sized pair, more than the roughly 20 yen (19 cents) price in Japan. Although the Chinese price reflects shipping and customs expenses, the price gap is significant, even more so considering local income levels.