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Japanese unicorn Mercari's market cap seen reaching $3.6bn

Flea market app operator raises IPO target price on firm demand

Investors at home and abroad are bullish on Mercari's growth prospects. (Photo by Satoshi Morotomi)

TOKYO -- Japanese flea market app operator Mercari has raised the estimated price for its initial public offering this month amid keen investor interest in a Japanese unicorn, bringing its market valuation as high as $3.64 billion.

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