Nidec faces market pressure as founder rips 'unfair' China EV war

Investors picking winners, such as suppliers related to charging facilities

20240424N EVs

An electric vehicle charging station in Beijing in February. More affordable EV models are coming to the market in China. © Reuters

HIROKI MASUDA, Nikkei staff writer

TOKYO -- Cutthroat competition in China's electric vehicle sector has cast a shadow over the earnings of suppliers like Japanese motor maker Nidec, which is grappling with narrowing margins in the key market.

China's EV market is "unfair" and creates "unhealthy competition," Shigenobu Nagamori, founder and executive chairman of the motor maker, said at an earnings briefing on Wednesday.

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