ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter
Media & Entertainment

Alibaba, Baidu and Tencent learn Netflix lessons in content fight

Original shows help China's long-form video platforms win back viewers from apps

HONG KONG -- China's long-form video platforms are stepping up acquisitions of popular media content and producing their own shows to lure back viewers from short-video apps.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more