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Media & Entertainment

Apple Daily enjoys advertising surge after founder's arrest

Small business rally for Jimmy Lai's feisty Hong Kong paper may not be sustainable

Apple Daily’s bumper Aug. 16 edition carried 13 pages of supportive messages on faux Post-it notes in echo of the “Lennon Walls” that anti-government protesters had previously set up around the city. (Photo by Kenji Kawase)

HONG KONG -- Hong Kongers who in recent days have rallied to support Apple Daily by buying extra copies as well as stock in its parent company are also stepping in with another lifeline for the embattled newspaper: advertising orders.

"We just want to keep Hong Kong's freedom," said hair salon owner Holas Cheung, who contributed to the purchase of a half-page ad in last Friday's edition of Apple Daily by more than 100 salons and stylists. "If we don't do it now, Hong Kong will be game over."

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