
JAKARTA/SEOUL -- As South Korean entertainment continues to take Indonesia by storm, more South Korean companies are leveraging the popularity of K-pop artists to tap into Southeast Asia's largest market.
South Korean companies, ranging from makers of large-screen TVs, like Samsung Electronics and LG Electronics, to cosmetic brands LG Household & Health Care and Amore Pacific are looking to take advantage of the K-pop craze in Indonesia to give them a leg up in the country.