Netflix hikes Japan prices after pandemic pulls in 2m new users

First increase in over two years to provide cash for more content

20210204N Netflix Japan

Netflix plans to offer more that 25 new works produced in Japan this year.

TARO FUJII, Nikkei staff writer

TOKYO -- Netflix will raise the prices of its streaming plans in Japan by up to 13% on Friday, leveraging a subscriber base that has expanded sharply amid the pandemic to invest in its growing library of original content, Nikkei has learned.

The cost of the standard plan will rise to 1,490 yen ($14) per month, 170 yen more than the current level, while the bare-bones basic plan will jump to 990 yen from 880 yen. The premium plan, which includes 4K Ultra HD, will stay at 1,980 yen.

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