Philippine entertainment group Viva considers $250m IPO in 2024

Proprietor of popular VivaMax app aims to become a Southeast Asia player

20230705 VIVAMAX

Viva, the Philippine company that owns the VivaMax streaming app, is considering listing its holding company as early as 2024. 

CLIFF VENZON, Nikkei staff writer

MANILA -- Viva, the Philippine entertainment outfit whose streaming app is known for its racy original flicks, says it could revive plans to go public next year.

The group is considering listing its holding company, Viva Holdings, in a deal that could raise "at least $250 million," Vincent del Rosario, president of unit Viva Communications, told Nikkei Asia. The share sale would value the group at $1 billion, he said.

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