
TOKYO -- At Sony's Kiyosumi Shirakawa Base in Tokyo, trees fly by the windshield of a car as filming begins for a commercial. But the vehicle is stationary, and the trees are digital.
Kiyosumi Shirakawa is a studio for virtual productions, an increasingly popular technology with the potential to reshape production of everything from ads to dramas. It can remove the hassle of costly overseas shoots, time-consuming green screen composites and weather delays.