Yoasobi, Creepy Nuts lead Sony's new wave of J-pop to the U.S.

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20240725N Yoasobi Coachella

Yoasobi was among several Japanese acts playing at Coachella this year. (Photo by Shumpei Kato)

REI NAKAFUJI, Nikkei staff writer

PALO ALTO, California -- Japanese pop music is having a breakout moment in the U.S., with groups like Yoasobi and Creepy Nuts performing to big crowds.

Creepy Nuts put on a show July 20 for baseball fans who came to Los Angeles' Dodger Stadium to see the home team take on the Boston Red Sox. The hip-hop duo performed its global hit "Bling-Bang-Bang-Born" just outside center field.

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