ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print

Nurturing the next generation

Creating new leaders is more important than ever for Nissan's expanded alliance

Carlos Ghosn speaks at a seminar for tomorrow's leaders in Yokohama last October.

On April 21, 2016, Osamu Masuko, CEO of Mitsubishi Motors, came to me to ask for Nissan Motor's support in reviving his company in the aftermath of its fuel-efficiency scandal. Nissan and Mitsubishi Motors were already partners on kei minivehicle development, so I knew the company well. It was clear that forming an alliance made strategic and financial sense for both of our companies. And coming from Nissan, which had known its own challenges, we knew that Mitsubishi Motors deserved a second chance.

We announced our plans for the deal in May, and it was completed on Oct. 20. Nissan became Mitsubishi Motors' largest shareholder, and Mitsubishi Motors became a member of the Renault-Nissan Alliance. With this enlarged alliance, our sales are now at 10 million vehicles per year, putting us among the top three automotive groups worldwide. This scale gives us an advantage over most other automakers, and a disadvantage to none.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more