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Amazon forays into South Korea in partnership with SK Telecom

Business and capital tie-up with midtier 11Street offers foothold in new market

The 11Street partnership marks Amazon's first step into South Korea's e-commerce market.   © Reuters
KOTARO HOSOKAWA, Nikkei staff writer | South Korea

SEOUL -- Amazon will jump into South Korea's e-commerce market through a partnership with an SK Telecom unit, giving consumers here access to a wide range of products sold by the U.S. retail titan. 

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