Japan's high-end bookstore Tsutaya ready for ASEAN blitz

Owner CCC plans 55 stores in Malaysia, where Amazon yet to dominate

20220104N Tsutaya Bookstore Nagoya

A Tsutaya Bookstore at a shopping mall in Nagoya. (Photo by Yuki Nagao)

SHUNJI ONUKI, Nikkei staff writer

TOKYO -- Southeast Asia offers a blank slate for Japan's biggest name in bookstores and video rentals, a business that is being made history by Netflix and other streaming services.

The operator of the Tsutaya chain, Culture Convenience Club, will open a high-end bookstore and cafe in a Kuala Lumpur mall this spring, part of plans to have 55 locations in Malaysia by the early 2030s.

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