Japanese retailer Aeon earns record profit amid inflation

ASEAN business struggles with economic slowdowns in Malaysia and Vietnam

20231011 Aeon earnings

Aeon President Akio Yoshida was upbeat regarding sales of private brand products, saying sales “have been growing very steadily.” (Photo by Yutaka Miyaguchi)

CHIHIRO ISHIKAWA, Nikkei staff writer

TOKYO -- Japanese retail group Aeon brought in a record operating profit of 117.6 billion yen ($791 million) for the six months ending August, up 23% from the same period the previous fiscal year, as the company's affordable private brand products were in high demand from Japanese consumers trying to fight inflation.

"One key point not to lose sight of is the number of customers coming to our stores," Aeon President Akio Yoshida told journalists on Wednesday. "Price cuts are designed to secure total gross profit [from incoming customers]."

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