ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon Print

Move over Uniqlo: Edgy rival Workman targets 2,000 stores

Vendor of construction worker attire plans to push outdoor outfits for women

The retailer will add more #Workman Girls stores, which specialize in outdoor gear for women. 

TOKYO -- Workman, a Japanese vendor of blue-collar work wear popular among trendsetters, looks to more than double its store count to 2,000 by 2040, bucking the apparel industry's downturn to become one of the largest players.

Workman aims to open 60 stores a year, with plans to increase the number of shops specializing in outdoor clothing for women to about 900. The company also will open more Workman Plus locations, which sell both work uniforms and outdoor apparel, targeting a total of 200 stores.

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more