Seven-Eleven Japan to start home delivery from convenience stores

Chain eyes eventual extension to 1,000 stores in challenge to Amazon and others

Seven Eleven Delivery Nikkei 20200909

A 7-Eleven outlet in Tokyo's Setagaya Ward. The chain will launch home delivery of items from its convenience stores. (Photo by Yuma Ikeshita) 

YUMA IKESHITA, Nikkei staff writer

TOKYO -- Seven-Eleven Japan, operator of the country's biggest convenience store chain, will launch fast home delivery of merchandise from its outlets, as the industry increasingly seeks to capitalize on the growing demand for such services triggered by the coronavirus pandemic.

Starting with 100 7-Eleven stores in Tokyo in the current fiscal year 2020, the company plans to expand the network to at least 1,000 outlets from fiscal year 2021. Seven-Eleven envisions deliveries being completed in as early as 30 minutes as a way to challenge leading e-commerce operators such as Amazon Japan.

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