SEOUL -- Lotte, a major South Korean conglomerate, is betting on new services such as e-commerce as a way to compete against challengers in the sector as it struggles to rebuild its core retail business.
While closing 20% of its stores under direct management, Lotte is also seeking to attract consumers with delivery of online-ordered merchandise from supermarkets to customers within two hours. And it will make use of data on 40 million consumers in the country as a groupwide competitive strategy.
