To counter Amazon, Aeon allies with UK online grocer Ocado

Leading Japanese retailer tries to come from behind in e-commerce

20191129N Aeon

Aeon is drawing on Ocado's know-how to expand online sales. © Reuters

YOSHIHIRO HARA, Nikkei staff writer

TOKYO -- Top Japanese retailer Aeon has joined forces with leading U.K. online supermarket Ocado Group, becoming the latter's latest ally in a global fight against Amazon.com.

Ocado will work exclusively with Aeon in Japan, providing comprehensive support for Aeon's online supermarket business, under a partnership announced Friday.

Sponsored Content

About Sponsored ContentThis content was commissioned by Nikkei's Global Business Bureau.