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Retail

Top Japan retailer taps China for lessons in 21st-century shopping

Aeon to invest $4.6bn in the country in an attempt at self-transformation

A shopper pays with her mobile phone at the Aeon mall in Changshu, China.

SHANGHAI -- As Japan's largest retailer, Aeon, struggles with conservative, cash-wielding consumers at home, it is looking to a China to learn how to adapt to a quickly changing industry.

Aeon will spend 500 billion yen ($4.6 billion) on its Chinese digital business through February 2021. The funds will go toward incorporating various innovations powering the e-commerce business here, and the technology will be transferred back to Japan as well as to Southeast Asia.

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