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Uniqlo enters Vietnam, Southeast Asia's growth engine

Chairman Yanai calls country 'land of promise' as sales and manufacturing hubs

Vietnamese shoppers swarm their country's first Uniqlo store, in Ho Chi Minh City, on its opening day. (Photo by Yoshihiro Hara)

HO CHI MINH/ TOKYO -- As many as 1,000 shoppers lined up to be among the first to enter Vietnam's first Uniqlo store as it opened on Friday. "Vietnam is a land of promise," said Tadashi Yanai, chairman and CEO of Fast Retailing, the brand's operator. "We would like to succeed here with the country's great prosperity."

The store is located in a busy shopping mall along Ho Chi Minh City's famous Dong Khoi Street and gives Uniqlo a presence in Southeast Asia's sixth-largest market and one of the region's fastest-growing economies.

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