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Uniqlo rejects fast fashion label in new European push

Casual clothing chain stakes out higher ground in tough market

A customer leaves a Uniqlo store in Paris. The Japan-based apparel retailer is trying to raise its profile in Europe.   © Reuters

LONDON -- The parent of clothing store chain Uniqlo has started a new push for its brand in Europe, hoping to set itself apart in a market where it has struggled to grow.

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