ArrowArtboardCreated with Sketch.Title ChevronTitle ChevronIcon FacebookIcon LinkedinIcon Mail ContactPath LayerIcon MailPositive ArrowIcon PrintIcon Twitter
Business

Rinnai thrives on ability to adapt overseas

A Rinnai Korea factory in Incheon.

NAGOYA -- Japanese gas appliance maker Rinnai has built an Asian empire on a foundation of localized expertise and strong brand recognition, drawing 45% of its sales from overseas to power growth as its domestic market contracts.

Rare success

Sponsored Content

About Sponsored Content This content was commissioned by Nikkei's Global Business Bureau.

Discover the all new Nikkei Asia app

  • Take your reading anywhere with offline reading functions
  • Never miss a story with breaking news alerts
  • Customize your reading experience

Nikkei Asian Review, now known as Nikkei Asia, will be the voice of the Asian Century.

Celebrate our next chapter
Free access for everyone - Sep. 30

Find out more