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Business

Sony gives OLED TVs another try

Company thinks it has found the right formula after a seven-year hiatus

Sony's OLED TVs on display at an electronics store in Tokyo

TOKYO Sony is taking another crack at the market for TVs with next-generation organic displays, seven years after it beat a retreat.

TV manufacturers are banking on a wave of replacement demand in the Japanese market this year, and analysts believe 2017 could finally turn the tide for Sony's ailing TV business -- if it can capitalize on the opportunity.

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