Chinese drone maker DJI gears up for global expansion
Innovator seeks sales boost with low-price products and better customer services
DJI's innovation-oriented corporate culture has made the company less attentive than it should be to customized services that are vital for a success in the market for products for business users.
BEIJING -- Major Chinese drone maker DJI has unveiled a vision for its future as a world-leading technology company with a strong presence in a wide range of high-tech markets.
The Shenzhen, Guangdong Province-based company told its employees at the end of 2019 that its mission was to "become a technology company that continues promoting the progress of the human race."
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